Mikael invested in a new-build apartment ideally located in the Business Center of Manchester. As he frequently travels to Hong Kong for business for at least 6 months of the year, he decided to rent his property on Airbnb.
The apartment
- Location: Media City, Manchester
- Surface: 667 sq. ft
- Start of management: April 2019
- Type: 2-bedroom apartment
Airbnb investment: profitability and time are the biggest concern
Having used Airbnb a lot in the past as a guest, Mikael enquired with Nestify when he needed to make more frequent trips abroad. Indeed, his property was empty months on end.
Due to the time difference of +8 hours, he knew that managing a successful Airbnb remotely would not be feasible. In addition, dealing with cleaning, keys, linen and communication with guests would take him too much time.
Mikael reached out to Nestify in 2019 to look for a solution that ensured his Airbnb investment was profitable whilst abroad, especially as he needed to cover his outgoings including bills at £1,138pcm. Furthermore, he wanted to make sure that the stresses and responsibility of Airbnb were entrusted to a professional management company.
The implementation of a tailor-made strategy
After speaking with our lettings experts, our team implemented a strategy for Mikael. Together, we set the following goals:
- Increase rental income over his 6m period to cover his mortgage and bills
- Ensure his property is in good condition upon his return with regular high standard cleaning and watch over for damage.
Our team got to work immediately, and by creating a beautiful listing with stunning photography, bookings came in quickly.
His Airbnb investment being located in a business district of Manchester, our dynamic pricing software and expertise on seasonality, trends, and local market ensured we maximised his Average Daily Rate (ADR). While the long let valuation of his property was £1100pcm, we achieved an average of £2507pcm over a 6m period.
To guarantee his guests satisfaction, our housekeeping team ensured the property was always spotless with freshly laid linen and towels. Also, as guests were mainly business travelers (from the UK and abroad), our international team maintained guest communication 24h/7. And this, in many different languages!
A new Airbnb investment in Manchester
Mikael can sleep restful, knowing Nestify can manage his Airbnb investment from A to Z. Thanks to the increase in his rental income and time saved, Mikael has since purchased another buy-to-let property in Manchester. He also has given to Nestify to manage full-time without thinking twice.